Day: August 13, 2024

What Businesses and BPOs Need to Know about the Modern Customer

A man in a beige shirt is thoughtfully looking at a smartphone in his hand, guided by a store employee wearing a light blue polo shirt and a lanyard. The setting appears to be an electronics store with various smartphones displayed on a counter. Another person with orange hair, visible from behind, is also holding a smartphone, examining it. The store is brightly lit with modern, geometric lighting on the ceiling.

Is the customer still king? In today’s hyperconnected world, the answer is yes, but the crown now comes with higher expectations than ever before. Today’s customers are tech-savvy, value-driven, impatient for results, and far more selective in their loyalty. To meet them where they are, businesses and their BPO partners must rethink what customer experience […]